DATE
01/12/2024
TakeTask ($2M+ ARR)
TakeTask is an app replacing paperwork to ensure processes are delivered to the highest standards.
Entreprise Application
Task Automations
CEO
Sebastian Starzyński
Industry
Task Management Software for Retail Companies
Top Clients
Shell Oil & Gas & Auchan
From Unpredictable Pipeline to Enterprise Clients: How TakeTask Scaled with CMRR
Landed 3–5 enterprise demos per week | 40% faster sales cycle | 3 new upmarket contracts secured
Scaling Beyond Referrals: The Struggle to Land Consistent Enterprise Clients
Despite TakeTask’s strong product and existing enterprise clients, they had no predictable way to land new deals.
🚨 Key Roadblocks:
✘ Unpredictable lead flow → No structured outbound process to land new enterprise clients.
✘ SMB-heavy inbound leads → They needed to shift upmarket to high-value contracts.
✘ Long, slow sales cycles → Decision-makers weren’t properly nurtured.
💡 They needed a system that could consistently book high-intent, enterprise-level demos.
The Solution (How CreateMRR Solved the Problem)
CMRR built and launched a full-scale outbound growth infrastructure that included:
✓ A custom outbound system → Delivered pre-framed, high-intent enterprise prospects.
✓ Multi-channel automation → Email, LinkedIn, & AI-powered outreach to C-suite buyers.
✓ Account-based targeting → Focused on retailers with 1,000+ employees for high-value contracts.
✓ Sales positioning & messaging → Reframed TakeTask’s value to shorten deal cycles.
📌 Instead of chasing SMB leads, TakeTask now had a system that automatically booked enterprise demos with decision-makers.
